Tag: Social Media | Page 8

Why You Should Avoid Building Poor Quality Backlinks

One common SEO mistake small business owners and solopreneurs fall victim to is building poor quality backlinks. Often times, these business people maintain their own websites, yet they don’t fully understand what backlinks are.

Think like a Photographer when it Comes to Social Media Marketing

When I was growing up, there were no digital cameras. …

How to Easily Manage Your Social Media Presence

One of the biggest frustrations small business owners have with social media is trying to manage it and their company operations at the same time. This is particularly true of solopreneurs. I feel your pain, because I have the same challenge! It’s not easy balancing client work with my own social media marketing. But I have found a tool that has helped me manage my time more effectively, and is one that I recommend to my clients as well. It’s Hootsuite.

3 Ways to Show Your Customers Some Love

Valentine’s Day has come and gone. Did you use the occasion to show your customers some love? If not, don’t despair. You can show your appreciation any time. After all, it’s because of their business that you can treat your special Valentine to flowers, candy or a night out on the town. Here are 3 ways to show your customers how much you care:

7 Common Pinterest Mistakes

Pinterest can be a very powerful marketing tool for your business, if it’s used correctly. Now that the social networking site is allowing company pages, it’s more important than ever to make sure you’re not making mistakes that could cost you followers and potential leads for your product or service.

5 Reasons Why Your Business Needs an Editorial Calendar

Ever since Google’s Panda update, content marketing has become all-important since businesses have been told that they need to come up with original content for their websites. But the challenge lies in creating that content. If you don’t have a plan in place, you may find yourself struggling to come up with ideas for the next week’s blog post or your company newsletter.

How to Share Articles to Multiple LinkedIn Groups

Posting blog articles to LinkedIn groups is a great way to share useful information with the other group members. But if you belong to more than one group, it can be cumbersome posting to each individual group. There is a way to share articles with more than one group at a time.

How Email Can Help Increase Facebook Followers

Want a quick and easy way to generate more followers for your Facebook business page?

Use email!

Invite your list of contacts to follow you on Facebook. If you use an email service provider like Constant Contact, you may find a template already created with a Facebook graphic that you can use. As a Constant Contact partner, I can attest to this fact. They have several Facebook templates, including ones that say “Find me on Facebook.”

2013 – The Year of the Video

Did you know that video is the fastest-growing digital content …