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How to Increase Google+ Engagement [INFOGRAPHIC]

Does your business have a Google+ presence? If not, you may want to start one. Since it’s getting near impossible to reach Facebook fans without paying for ads, Google+ presents an opportunity for businesses to actively engage their target audience.

According to Social Media Examiner’s Social Media Marketing Industry Report 2014, Google+ is the social network marketers want to learn most about. 54% of marketers currently use Google+, 65% want to learn more about it and 61% are preparing to increase their activities on the site this year.

In order to generate leads from Google+, you must first learn how to grow your audience. Digital Information World has compiled an infographic with some useful tips to help you increase Google+ engagement. Here are some highlights:

Google+ refers the most high quality traffic: 2.45 pages per visit
Google+ generates nearly as much engagement per followers as Facebook, and nearly twice as much as Twitter
80% of your Google+ posts should be entertaining and educational

**Note: As of April, 2019, Google shut down Google+ for consumer (personal) accounts. It’s only available for G Suite accounts.

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

2 thoughts on “How to Increase Google+ Engagement [INFOGRAPHIC]”

  1. Hi Gloria,

    This is some very useful information.

    Most of us don’t take the time to fill our profiles out completely (and I’m not just talking about Google + profiles).

    There is a lot of strategic information in this infographic that, if applied, will help anyone using G+ (and other social media platforms) to make the time they spend on social media very profitable (if they use it consistently).

    Thanks for bringing this to our attentions!

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