How to Easily Manage Your Social Media Presence

Hootsuite logo One of the biggest frustrations small business owners have with social media is trying to manage it and their company operations at the same time. This is particularly true of solopreneurs. I feel your pain, because I have the same challenge! It’s not easy balancing client work with my own social media marketing. But I have found a tool that has helped me manage my time more effectively, and is one that I recommend to my clients as well. It’s Hootsuite.

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3 Ways to Show Your Customers Some Love

customer love Valentine’s Day has come and gone. Did you use the occasion to show your customers some love? If not, don’t despair. You can show your appreciation any time. After all, it’s because of their business that you can treat your special Valentine to flowers, candy or a night out on the town. Here are 3 ways to show your customers how much you care:

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LinkedIn Ends RSS Feed Support for Groups

linkedin logo largeLinkedIn is ending support for RSS feeds in LinkedIn groups, as of March 15. The social networking site says it decided to eliminate the feature in order to better invest its resources in “building more great LinkedIn products.” This is essentially the same line LinkedIn used when it announced it was getting rid of its Answers application.

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7 Common Pinterest Mistakes

pinterest graphic for blogPinterest can be a very powerful marketing tool for your business, if it’s used correctly. Now that the social networking site is allowing company pages, it’s more important than ever to make sure you’re not making mistakes that could cost you followers and potential leads for your product or service.

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Is Facebook’s new Graph Search Engine a danger to Google, LinkedIn, Yelp & Foursquare?

Is Facebook’s new Graph Search Engine a danger to Google, LinkedIn, Yelp & Foursquare, as according to these arguments?

Answer by Robert Scoble:

It is a threat, but only in the long-term if the others don’t react quickly.

I’ve used the new search engine quite a bit. Yes, it is disruptive to many of those competitors.

Just so you know where I’m coming from, I study how others use Facebook and have built several lists, including these:

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