Email vs. Social Media Marketing: Which is Best for Your Business? [INFOGRAPHIC]

email vs social media

I conducted a discovery session with a small business owner this week, who wanted to know where his time would be better spent – email or social media marketing? There’s a big problem with this question. It’s really not an either/or situation.

As this infographic from ReachMail explains, social and email marketing work best as marketing tools when they are used together.

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Blockbuster Marketing: 5 Lessons from Hollywood Hits [INFOGRAPHIC]

hollywood blockbuster marketingSpending much time at the movie theater this summer? Nearly every weekend, there’s another new release begging for your attention. From Jurassic Park to Inside Out… the hits just keep on coming.

There’s no doubt that Hollywood does a bang up job of promoting its movies. And as a small business owner, you can learn a thing or two about how to promote your own products from Hollywood’s blockbuster marketing.

That’s exactly what the folks at Marketo have done. They’ve compiled an infographic that highlights five key marketing lessons for companies to emulate from the motion picture industry:

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