Spending much time at the movie theater this summer? Nearly every weekend, there’s another new release begging for your attention. From Jurassic Park to Inside Out… the hits just keep on coming.
There’s no doubt that Hollywood does a bang up job of promoting its movies. And as a small business owner, you can learn a thing or two about how to promote your own products from Hollywood’s blockbuster marketing.
That’s exactly what the folks at Marketo have done. They’ve compiled an infographic that highlights five key marketing lessons for companies to emulate from the motion picture industry:
- Give your content a hero
- Repurpose content for engagement
- Promote strategically
- Give your audience bonus content
- Create a sequel – content that continues to resonate
View the full infographic here: