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Blockbuster Marketing: 5 Lessons from Hollywood Hits [INFOGRAPHIC]

hollywood blockbuster marketingSpending much time at the movie theater this summer? Nearly every weekend, there’s another new release begging for your attention. From Jurassic Park to Inside Out… the hits just keep on coming.

There’s no doubt that Hollywood does a bang up job of promoting its movies. And as a small business owner, you can learn a thing or two about how to promote your own products from Hollywood’s blockbuster marketing.

That’s exactly what the folks at Marketo have done. They’ve compiled an infographic that highlights five key marketing lessons for companies to emulate from the motion picture industry:

        • Give your content a hero
        • Repurpose content for engagement
        • Promote strategically
        • Give your audience bonus content
        • Create a sequel – content that continues to resonate

      View the full infographic here:

      blockbuster marketing

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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