How to Attract Website Visitors and Convert Them into Customers

web visitors Ever wonder why some companies can’t seem to attract enough website visitors, while others rank high on Google and make money hand over fist?

If all things are equal between two companies in the same industry – the difference probably lies with the firms’ websites.

Odds are the successful company has a user-friendly site that features a customer-benefit headline so a visitor can quickly see what that company has to offer.

Write content for your site that quickly conveys the benefits your company provides to potential customers.

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All “SEO” Problems are Small Stuff

SEOHow quickly a day can change…

Monday morning I landed a new client who didn’t blink when I told her how much her website project might cost, and wrote me a check right then and there as a down payment!

Flying high on her confidence in my writing and optimizing skills, I came home from the meeting, sat down at my computer, and started work updating another clients’ website with the new copy I had written for their home page.

I made the first few changes and then checked to see that everything looked ok.

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