The holiday shopping season is well underway, with “Black Friday” sales already appearing even though it’s only Wednesday! I’ve been getting inundated with emails today from retailers and other small businesses touting their deals.
Marketers also plan to use social media this holiday season. If you’re one of them, here are a few key points to keep in mind from ShortStack regarding your holiday campaign:
►59% of consumers say an exclusive discount given on a social networking site would encourage them to complete the purchase on the social networking site.
►56% of consumers say a daily deal would influence them to complete a purchase on a social networking site
►69% of consumers say they will use their smartphone for holiday shopping
View the entire infographic here: