Tag: Business | Page 2

How to Optimize Your WordPress Website [INFOGRAPHIC]

Are you launching a blog or new WordPress website for your business? The best way to attract readers is to optimize your WordPress website so it can rank well on the search engines. “Oh no,” I hear you cry! “I don’t understand search engine optimization.” It is confusing. After all, Google likes to change its algorithms all the time, which makes it difficult for even the most experienced SEO person to keep track.

Here’s the thing. You don’t have to understand SEO per se. You just need to know the fundamentals. If you don’t want to do the work yourself, at least you’ll be knowledgeable enough to carry on a conversation with an SEO company representative. Some of these companies are unscrupulous and prey on business owners who don’t understand how SEO works. I don’t want you to fall into that category! It’s your business. You need to have a basic understanding of SEO so you can protect your website and your wallet!

How to Profit by Enchanting Your Clients

I just finished reading Guy Kawasaki’s book, “Enchantment,” which is all about how to profit by winning over the hearts and minds of people, specifically, customers, volunteers, employees and bosses

“Enchantment” has lots of great information in it, but I found one of the final chapters, “How to Enchant Your Boss,” to be particularly illuminating. That’s because for me, at least, I could swap out the word boss, and easily replace it with client. After all, when you are a solopreneur who provides a service for a client, like copywriting for instance, or web design, as another example, your client is your boss!

3 Ways Exercise Can Make You and Your Business Healthy

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Have you made a New Year’s resolution to get healthy this year? If so, you’re not alone. Many people vow in January to eat better and get more exercise.

Did you know that adopting those good habits will not only improve your health, but the health of your business?

That’s what I talk about in today’s podcast. You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Podcast: Play in new window | Download

How to Become More Productive in 2016

Do you have trouble staying on task during your work day? Want to know how to become more productive?

Listen to today’s podcast and find out what I’m doing to boost productivity in my business. I’ll give you a hint. It involves something called the Pomodoro technique. And it has done wonders for me. I’m sure it can do the same for you!

You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)