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Why Online Marketing is Like a Marathon [PODCAST]

online marketing marathon

Have you ever run a marathon? If so, you know it takes a lot of preparation and training to be ready on race day to complete a 26.2 mile course. I know from experience. I am proud to say that I have completed two marathons in my lifetime. (Both of them were after the age of 40!) Even though I am not an elite runner by ANY stretch of the imagination, I was committed to following through. I didn’t want to have wasted months of training only to fall short at the finish line.

That’s the attitude you need to have in business when it comes to online marketing. As a small business owner, you have to be willing to put in the time and effort to be successful, as I explain in today’s podcast.

You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further resources relevant to this episode:

Social Media Marketing Lessons from Diana Nyad

The 5 P’s of Social Media Marketing

About the Author
Gloria Grace Rand is an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”

Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop the clarity and confidence to express their unique voice online and off.

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