Do you long for a way to keep your customers coming back instead of constantly hustling to acquire new clients? If so, this episode on client retention is for you!
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Show Notes“Building strong client relationships involves clear communication, managing expectations, and understanding clients’ goals.” – Gloria Grace Rand
I have had many repeat clients throughout my career as an SEO copywriter and spiritual business coach, so I understand the importance of client retention in growing a successful business. In this episode, I discuss the value of customer loyalty and share practical tips for building strong client relationships. You’ll learn the cost-effectiveness of retaining existing customers and the role of clear communication, managing expectations, and understanding clients’ goals. I also share a personal story about a company that went above and beyond to foster customer loyalty, which I hope will inspire you to find unique ways to surprise and delight your own clients.
Key takeaways from this episode:
- Acquiring a new customer can cost five times more than retaining an existing customer.
- Poor service, lack of communication, and no longer needing the service are common reasons why customers leave.
- Impostor syndrome and fear of success can hinder client retention by leading to self-sabotage.
- Building strong client relationships involves clear communication, managing expectations, and understanding clients’ goals.
- Asking clients how they prefer to communicate and how frequently they want to hear from you is crucial.
- Treating clients as individuals, being open-minded, and managing expectations are key to fostering loyalty.
Related Live. Love. Engage. episodes you may enjoy:
Mindset Mastery for Female Entrepreneurs: Conquer Fear and Self-Doubt
Are You Making Money with Marley Majcher
The Power of Community with Shannon Procise
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