By Gloria Rand
If you’ve read any of my blog articles on LinkedIn, you know that I stress the importance of using keywords in your profile. Including keywords in your headline and summary, in particular, will help anyone searching on LinkedIn to find you.
Marketing
How to Master Content Marketing in 30 Days
By Patricia Redsicker
Do you want to attract a steady stream of new customers?
Are you looking to create better content, but you need fresh ideas?
A lot of marketers are still unclear about what content marketing means.
This article will explore the benefits of content marketing and preview an exciting new opportunity from Social Media Examiner to help take your content marketing to the next level.
LinkedIn Makes it Easy to Add Video in New Profile
LinkedIn has been slowly rolling out a new format for its user profiles. My account has just been updated and I’ve discovered one of the best new features – it’s now easy to add video! You can also add other examples of your work such as images, documents or presentations.
5 Ways to Engage Your Pinterest Followers
By Gloria Rand
A client asked me recently how to thank the people who have been following her or repinning her content on Pinterest. Unfortunately, there is no easy to way to do this. Unlike Facebook, Google+ or Twitter, you can’t send direct messages to your followers on Pinterest. But that doesn’t mean all is lost.
Google+ Launches Communities: Should You Care?
Oh brother… Google+ has launched a new feature called “Communities” where people can get together and talk about the interests they share. If you think this sounds a whole lot like Facebook or LinkedIn Groups, you’d be right!
Why Content Marketing is Important to Your Business
By Shopie Content marketing is very common but not widely …
10 LinkedIn Buzzwords You Must Remove from Your Profile
Do you describe yourself as creative, organizational and effective? Admirable …
8 Ways to Grow Your Email Marketing List
Small business owners know that email marketing is an effective …
What’s Your Favorite Social Media Blog?
Do you have a favorite social media blog? (I hope …
3 Ways LinkedIn Benefits the Hospitality Industry
By Gloria Rand If the recent economic slowdown has taught …
