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Instagram Analytics: Which Metrics Matter? [PODCAST]

Instagram is now more popular than Twitter, hitting the 400 million user mark in September. What does this mean for small business owners? It means Instagram has grown into a viable platform to market your products and services. Now that the social networking site has introduced opportunities for advertising, it’s become more important than ever to monitor Instagram analytics.

In this podcast episode, you’ll learn which Instagram metrics you should measure for up-to-the-minute trends to help you grow your brand.

You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading and resources relevant to this episode:

How to Get More Instagram Likes and Comments [INFOGRAPHIC]

How to Track Instagram Analytics with Iconosquare

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About the Author
Gloria Grace Rand is an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”

Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop the clarity and confidence to express their unique voice online and off.

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