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Instagram Analytics: Which Metrics Matter? [PODCAST]

Instagram is now more popular than Twitter, hitting the 400 million user mark in September. What does this mean for small business owners? It means Instagram has grown into a viable platform to market your products and services. Now that the social networking site has introduced opportunities for advertising, it’s become more important than ever to monitor Instagram analytics.

In this podcast episode, you’ll learn which Instagram metrics you should measure for up-to-the-minute trends to help you grow your brand.

You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading and resources relevant to this episode:

How to Get More Instagram Likes and Comments [INFOGRAPHIC]

How to Track Instagram Analytics with Iconosquare

instagram hashtags

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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