Instagram is now more popular than Twitter, hitting the 400 million user mark in September. What does this mean for small business owners? It means Instagram has grown into a viable platform to market your products and services. Now that the social networking site has introduced opportunities for advertising, it’s become more important than ever to monitor Instagram analytics.
In this podcast episode, you’ll learn which Instagram metrics you should measure for up-to-the-minute trends to help you grow your brand.
Further reading and resources relevant to this episode: