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10 Things to Do on Instagram [PODCAST]

Instagram is a fabulous social networking tool for small business owners. Did you know that engagement rates are higher here than on any other social networking site? Forrester did a study of 2500 brands and found that their engagement rates were less than a 0.1 percent on six out of the seven platforms, including Facebook and Twitter. On the other hand, they found that Instagram posts delivered a per-follower engagement rate of 4.21 percent. That means brands got 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter.

If you’d like to start promoting your products and services on Instagram, tune in to today’s podcast episode. In it, I share 10 things to do on Instagram, courtesy of “Insta-expert” Sue B. Zimmerman. FYI – I recorded this episode late at night, and goofed up on the name and company of another Instagram expert I recommend you follow. Her name is Hillary Rushford of Dean Street Society.


You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading and resources relevant to this episode:

How to Get More Followers on Instagram (Infographic)

How to Track Instagram Analytics with Iconosquare

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About the Author
Known as The Insightful Copywriter, Gloria Grace Rand is also an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”

Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop clarity, confidence and connection to the truth of who you are, so you can create a business that has more impact, influence and income!

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