Do you have an Instagram strategy for your business? Just like any other social network site, it’s important to have a plan in mind. If not, you’re just wasting precious time and energy that could be better spent elsewhere. Instagram is a viable platform for just about any business. With over 300 million active users, Instagram’s engagement rate is 15 times higher than Facebook, Twitter, and Google+.
Salesforce Canada devised an infographic that shares more stats about Instagram, along with some tips on how to use the site as a marketing tool.
Here are a few of the company’s suggestions:
- Include your company’s logo in every post
- Link to your company’s website on your account page
- Balance fun images with pictures from your business
View the full infographic below: