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Developing Your Instagram Strategy [INFOGRAPHIC]

Develop Instagram StrategyDo you have an Instagram strategy for your business? Just like any other social network site, it’s important to have a plan in mind. If not, you’re just wasting precious time and energy that could be better spent elsewhere. Instagram is a viable platform for just about any business. With over 300 million active users, Instagram’s engagement rate is 15 times higher than Facebook, Twitter, and Google+.

Salesforce Canada devised an infographic that shares more stats about Instagram, along with some tips on how to use the site as a marketing tool.

Here are a few of the company’s suggestions:

    • Include your company’s logo in every post
    • Link to your company’s website on your account page
    • Balance fun images with pictures from your business

    View the full infographic below:

    Instagram strategy

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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