By Gloria Rand
Have you added any Facebook embedded posts to your website or blog yet? I’ve included a couple of my Facebook posts in this blog, and recently wrote an article about why it’s a smart idea to do so.
In this article, I want to explore the idea further. After giving it some thought, I’ve come up with a few creative ways to use the feature to promote other people’s Facebook pages.
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1) Highlight Clients – Facebook has its “fan of the week.” Why not start a “client of the week” or “client of the month,” and embed one of their Facebook posts in your blog? It’s a great way to give your clients added exposure to a new audience. And it will no doubt endear them to you even more, so they may be inclined to give you more business in the future.
2) Highlight Partners – Do you have any referral partners? Companies that are in complimentary businesses to your own? Include their Facebook page posts on your site once in a while, especially if the post is promoting a special event, like a webinar, for instance.
3) Highlight Non-Profits – Is there a particular charity or non-profit organization that you support? Spread the word about them to your blog readers by including one or more of their Facebook posts.
What other ways can you come up with to use Facebook embedded posts? Share them in the comments below!