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Why is Content Marketing So Important? [INFOGRAPHIC]

If you’ve been wondering just why content marketing is so important for your small business, the following infographic from Act-On should convince you. Just knowing that the average buyer looks at four or more pieces of content should convince you to start blogging, writing white papers, and writing email newsletters.

Content Marketing

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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