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7 Tips for Successful Marketing with Digital Coupons [INFOGRAPHIC]

marketing with online couponsDo you love using digital coupons? I sure do! Digital coupons have saved me money on dining out, groceries, even popcorn at the movies. I’m not alone either. Digital coupons are hot with nearly every demographic.

If your business wants to tap into this trend, Canadian loyalty card printer Colourfast, has put together an infographic that features statistics and techniques to help you market effectively with online coupons.

Some of the infographic’s notable findings include:

      • Browsing for coupons is the 2nd most popular digital activity for U.S. grocery shoppers
      • The number of U.S. adults redeeming online coupons is expected to reach 124.4 million users, up 34.9 percent from 2013 levels
      • Households with incomes of $100,000 or more are twice as likely to use online coupons as those earning less than $35,000

    View the full infographic here:

    digital coupons

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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