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How to Use Content Marketing to Turn Ice Cold Prospects into High Ticket Buyers

content marketing - cold prospectsA lot of people think that content marketing is nothing more than blogging. But that’s not the case. Content marketing can be in the form of infographics, videos, white papers and audios – like a podcast!

In this episode, I’m going to share my thoughts on a recent article from Digital Marketer that showed how you can use content marketing to turn ice-cold prospects into high-ticket buyers.

You can read the full article for yourself here.

You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

About the Author
Gloria Grace Rand is an award-winning SEO blogger, former writer/producer for the PBS-TV news program, “Nightly Business Report,” and the owner of Web to Wealth Marketing. As an internationally known leading expert in internet marketing, Gloria develops innovative workshops and masterminds that help creative professionals and service providers improve their online visibility and profitability. She is also a Contributing Author of three best-selling books, “Unscripted: How Entrepreneurs Leap and Find Success,” “Conceived to Lead,” and “Connect: 100+ Mind-Blowing Strategies to Use Social Media and Drive Business Growth.”

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