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[VIDEO] Do I Really Need to Blog for My Business?

Whenever I speak at networking events, I stress the importance of having a blog for your business. In this video, I share some of the reasons why blogging is a key ingredient to business success. The transcript is below the video if you don’t want to watch. 🙂

Video transcript:

Business owners – would you like more customers? Well, you better be blogging! Seriously. A blog is the best marketing investment you can make in your business. Because 57 percent of companies that blog get more customers as a result. And the more frequently you blog each month, the more leads you’re going to get.

Plus, a blog helps you to build your brand. It helps you to gain credibility with your prospects, and it helps your website rank higher on Google so those prospects can find you.

Now, if you don’t like to write, here’s a tip: Record your articles as an audio and get them transcribed, or hire a professional copywriter to do it for you. The sooner you get started, the sooner your ideal customers are going find you.

For more tips like this, visit GloriaRand.com.

If you’re struggling to blog for your business, schedule an appointment to see how I can help!

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About the Author
Known as The Insightful Copywriter, Gloria Grace Rand is also an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”

Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop clarity, confidence and connection to the truth of who you are, so you can create a business that has more impact, influence and income!

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