Recently, I discussed 3 ways to boost your email open rates in my podcast. The reason for that is simple. If you can’t get your subscribers to open your emails, you’ve just wasted a lot of time and effort crafting a newsletter, sales message, etc.
Of course, the best way to get your emails opened is to have an eye-catching subject line. That’s the subject of today’s podcast. I share four categories of email subject lines that you can start testing out today.
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You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
Further reading relevant to this episode:
7 Reasons Why Small Business Owners Should Use Email Marketing
How to Test Your Emails to Engage Subscribers [INFOGRAPHIC]
Gloria Rand’s 50 Best Email Subject Lines of 2014 (…and My Five Worst!)
