Do you watch YouTube videos very often? I”m guessing the answer is yes. Why? Well, for one thing you’re on the internet reading this blog. YouTube has over a billion users – almost one-third of everyone on the Internet! And there are about 4 billion video views on YouTube every day.
Here’s the thing. If you’re watching YouTube, it’s probably a safe bet that many of your prospects and customers are watching too. The next question is, ‘Are they watching YOUR videos?” And if not, why not?
I’ve posted many articles on this blog about video marketing and YouTube in particular. In today’s podcast episode, you’ll hear me talk about 7 essential ingredients your videos need in order to get seen by more of your prospects and customers on YouTube.
Those ingredients are:
- Provide value
- Relevancy
- Short
- Demonstrable
- Call to Action
- Keywords
- Consistency
You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
Further reading and resources relevant to this episode:
Subscribe to Gloria’s YouTube channel.
Why Your Business Should Produce Online Videos
Free Tools to Make YouTube Videos More Engaging
About the Author
Known as The Insightful Copywriter, Gloria Grace Rand is also an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”
Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop clarity, confidence and connection to the truth of who you are, so you can create a business that has more impact, influence and income!
Thanks for sharing your video marketing tips. Great podcast! Keep’em coming! 🙂
Thanks for the kind comments, Roberto! I will definitely do that. Could you do me a favor? Would you be so kind as to write a review for me on iTunes? It would help my podcast reach more people. Here’s a link to go there: https://itunes.apple.com/us/podcast/write-sell-succeed!/id1017711188?mt=2&ls=1 Thanks so much!