YouTube is the 2nd largest search engine, so if you’re doing any kind of video marketing and want your videos FOUND, it’s important to pay attention to YouTube optimization. As with anything search related, that means focusing on keywords!
In the last few podcast episodes, I’ve talked about social search and how to get your message found on Facebook, LinkedIn, and Twitter. In today’s episode, I’m going to share some tips on how small business owners can make sure their videos get found on YouTube.
Further reading and resources relevant to this episode: