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[VIDEO] Understanding the Basics of SEO

Do you understand the basics of SEO – otherwise known as search engine optimization? In the following video, I explain why it’s important for small business owners to grasp the concept of SEO, and I share a quick tip to help you ensure your website and social media posts attract your ideal prospect. The transcript is below the video if you don’t want to watch. 🙂

Video transcript:

Do the letters S-E-O make you cry O-M-G? Search engine optimization is confusing for the experts, let alone the average small business owner. But if you want customers to find your website on Google, you’ve got to know SEO – or at least understand the basics. It all boils down to keywords. So here’s a tip — think about how your potential client will search for their problem on Google. If you’re a professional organizer, for instance, your prospects may search for “home organization” or “home organizing solutions.” Once you’ve got a list of phrases, use them on your website and in your social media posts! That’s the key to getting seen online. If you’re looking for more helpful tips about SEO, visit Gloria Rand dot com.

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About the Author
An online marketer, SEO copywriter, and speaker for 15+ years, Gloria Grace Rand has helped over 150 companies including AAA and Scholastic Book Fairs attract and convert leads into sales.

Losing her older sister to cancer propelled Gloria on a journey of spiritual awakening that resulted in the publication of her international best-selling book, "Live. Love. Engage. – How to Stop Doubting Yourself and Start Being Yourself."

Known as “The Light Messenger” for her ability to intuitively transmit healing messages of love and light, Gloria combines a unique blend of energy healing techniques, intuition, and marketing expertise to create transformational results for her clients.

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