Why It’s Important to Test Before Launching a New Program

test new programToday’s blog post is about lessons.

#1 – Don’t be in a hurry to launch a new program.

#2 – Remember to test, re-test and test again before launching a new program.

Why is this important? If you don’t follow rules #1 and #2, your launch is likely to fail. At the very least, you could miss out on helping the people who need you the most!

How do I know this? I recently failed to follow rules #1 and #2! Argh!!!!

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Top 3 Reasons Why Your Company Needs an Advertising Agency

Jupiter advertising agency As a small business owner, you wear many different hats in your company – from marketing and sales to customer service, accounting manager and more. How do you juggle all of these roles and still have time to produce the product or services your customers need? The best way is to get some help with the jobs you don’t like to do, the jobs you don’t have time to do and the jobs you don’t have the expertise to do.

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Top 3 LinkedIn Tips to Get More Leads and Sales

LinkedIn tips Did you know that a single status update on LinkedIn can reach 20 percent of your followers? Compare that to Facebook, where you’re lucky to reach 2 or 3 percent of your fans unless you pay for an ad.

Here are a few reasons why you can get more leads and sales for your business with LinkedIn:

#1 – The average household income of a LinkedIn user is $109,000.
#2 – LinkedIn sends nearly 4 times more people to your homepage than Twitter and Facebook combined!
#3 – And 68% of LinkedIn users are business decision makers.

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6 Things I Learned at Guerrilla Business School

Guerrilla Business School LessonsLast week, I flew across the country to attend Peak Potentials’ Guerrilla Business School. It was an amazing 4-1/2 days. I met people from all over the world. And the one thing we all shared in common was a desire to learn, grow our business and serve our customers in the best way possible.

We received training in sales, negotiations, social media marketing, online marketing and more from a host of speakers including best selling authors like Robert Kiyosaki, Today’s Growth Consultant Founder Ken Courtright, product development strategist Pamela Hendrickson, and Venture Capital funding expert & success coach Bill Walsh, and podcasting expert Sam Crowley.

Watch the video review I recorded on the last day:

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Top 10 Reasons NOT to Use LeadPages (and One Reason to Jump Onboard!)

LeadPagesHave you heard about LeadPages? The company touts itself as The “Internet’s Easiest ‘Next Generation’ Lead Generation Platform.” Big talk, right? The proof is in the pudding.

Here are my Top 10 Reasons why you should NOT use LeadPages:

1. You have enough leads already. Why use a product that lets you build an awesome looking landing page using proven high-converting sales templates? Not you! You’re already making enough money to maintain a lifestyle that makes Donald Trump envious, right?

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How to Go Big in Your Biz in 2014 – FREE Telesummit

How many times have you said to yourself, “THIS is the year my business will finally take off?”

But time flies, and life gets in the way. Unproductive days can turn into weeks and months of a business that flounders or flatlines.

But THIS YEAR WILL BE DIFFERENT FOR YOU AND YOUR BIZ when you start it off right–by listening to 21 experts share their very best secrets to building a profitable business without sacrificing your sanity and your personal life.

No travel required. Listen and learn from wherever you are by phone or computer.

Read moreHow to Go Big in Your Biz in 2014 – FREE Telesummit

3 Common “About Us” Page Mistakes

By Gloria Rand
About UsAs a copywriter, one of the more common assignments I get from clients is helping them rewrite the About Us page for their company’s website. Over the years, I’ve noticed that companies make a few common mistakes when it comes to this all-important page.

Why is this page important?

After the home page, the About Us page is often the reason why someone will consider doing business with you. It must be written in a way that persuades your prospect to call.

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