Are you in the habit of listening to podcasts? If so, you have plenty of company. In 2013, Apple said subscriptions of podcasts through iTunes reached 1 billion. And a Forbes magazine article about podcasting noted that an industry analyst expects half of all new cars sold this year will have Internet connectivity, and all cars will have it by 2025. In effect, podcasts are becoming radio!
Michael Stelzner and Social Media Examiner are at it again. They are hosting Social Media Marketing World 2014 in San Diego next March. I attended this year’s inaugural conference, and was blown away by the content, speakers, attendees and venue.
I’ve put into practice the lessons learned from marketing experts like Marcus Sheridan, of the Sales Lion, who talked about the golden rule of blogging, “They Ask, You Answer.” I also took away empowering strategies about Google+ from Guy Kawasaki, and Twitter from Mark Schaefer. And that was only the tip of the iceberg.
There were also terrific networking events, like the opening night party at the San Diego Natural History Museum and an exclusive evening aboard the Inspiration Hornblower, the largest private yacht in Southern California.