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In my last podcast episode, I spoke with Tracey Ehman, part of the Women Speakers Association Executive Team about Twitter Chats.
Tracey helps run the organization’s #SpeakerChat, which has enabled the WSA to increase its membership by giving its members a platform to share their expertise with other Twitter users.
In today’s episode, I ask Tracey to share why it’s important for biz owners to care about keyword research when it comes to social media marketing.