There are several reasons why you should consider creating videos for business. You can quickly communicate your message to an audience with video. When you create an interesting, unique, high-quality video, it will stimulate strong feelings within the audience. But to put it simply, video marketing helps you make the sale. Eighty-five percent of consumers have said they’re more likely to make a purchase after viewing a product video.
Since video can have such a big impact on your prospect, it’s important to take time to create a video that offers useful information to your audience. Matt Aunger recently wrote an article for the Buffer blog in which he shared a 5-step process for creating valuable videos.
Ever wonder why small business owners and entrepreneurs join Twitter, only to stop tweeting? My guess is that one reason they give up is because they lack the necessary tools to manage their presence. If you’re in that same boat, and are thinking about jumping ship, I’ve got a life preserver for you – in the form of some handy Twitter management tools.