When was the last time you watched a YouTube video? If you’re like most people, it was within the last week. If you have a product or service to sell, video must be part of your social media strategy. Gone are the days when you needed a high-priced camera to shoot a video. Now, anyone with a smartphone or tablet can shoot a video, and upload it to YouTube in a matter of minutes. The resulting video can be embedded on your website, blog and included in an email marketing campaign.
If you’re still not convinced, QuickSprout has put together an infographic with some compelling statistics including:
►100 Million people are watching videos every day
►80% of users remember the ad they have watched online
►Website visitors are 64% more likely to buy a product after watching a video
►Emails wtih video included get a 2x-3x increase in click-through rate
See the full infographic here:
