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How to Measure Success in Business Beyond Profit

How can we really measure success in today’s fast-paced business world? Is it just about the figures on a balance sheet, or is there more to the story than profit? In this Live. Love. Engage. episode, we’re delving deep into the heart of what makes a business genuinely successful.

Show Notes

“A successful business needs to align with your personal values and bring you a sense of fulfillment.” – Gloria Grace Rand

As female entrepreneurs, we often find ourselves caught in the numbers game, measuring success through profit margins and financial growth. But to believe that success is only about money is a myth. Now, we’re exploring the richer, more nuanced layers of success that go beyond the bottom line. We’re talking about the kind of success that leaves a lasting impact – not just on your bank account, but on your customers, your team, and your community.

Key takeaways from this episode:

  • Customer loyalty is crucial for business success. It is more cost-effective to retain existing customers than to acquire new ones.
  • Social impact can benefit businesses in various ways, including improving employee morale, enhancing brand perception, and increasing profits.
  • Employee satisfaction is essential for productivity and efficiency. Business owners should prioritize their own happiness and work-life balance as well.

Related Live. Love. Engage. episodes you may enjoy

Client Retention: How to Keep Your Customers Coming Back

The Power of Authentic Leadership: Inspiring Others through Your Purpose

Resources:

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Check out Perfect Daughters: Adult Daughters of Alcoholics by Robert J. Ackerman. Find it on Amazon here

Learn more about the Soulful Women’s Network here

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Live. Love. Engage. Podcast: Inspiration | Spiritual Awakening | Happiness | Success | Life

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About the Author
Known as The Insightful Copywriter, Gloria Grace Rand is also an inspirational speaker, author and host of the Live. Love. Engage. podcast. Prior to launching her SEO Copywriting business in 2009, Gloria spent nearly two decades in television, most notably as writer and producer for the award-winning PBS financial news program, “Nightly Business Report.”

Gloria turned to writing as a way to communicate, since growing up with an alcoholic father and abusive mother taught her that it was safer to be seen and not heard. But not speaking her truth caused Gloria problems such as overeating, control issues, and an inability to fully trust people. After investing in coaching & personal development programs, and studying spiritual books like “A Course in Miracles,” Gloria healed her emotional wounds. Today, she helps entrepreneurs develop clarity, confidence and connection to the truth of who you are, so you can create a business that has more impact, influence and income!

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