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How to Use Fan Content to Improve ROI [PODCAST]

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Recently, I shared results of a social media marketing trends survey of sales, marketing and business professionals. The majority of those surveyed said creating compelling content was the most effective social media tactic AND the most difficult to implement.

How can you reconcile this dilemma?

One way, is to supplement your content with content supplied by your fans and customers.

In today’s podcast, I share five ways that businesses can use fan content to improve their return on investment.

Podcast: Play in new window | Download

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You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading and resources relevant to this episode:

5 Ways to Use Fan Content to Generate ROI

Why Brands Lose Social Media Followers [INFOGRAPHIC]

How to Get More Facebook Likes within Minutes

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About the Author
Gloria Grace Rand
An online marketer, SEO copywriter, and speaker for 15+ years, Gloria Grace Rand has helped over 150 companies including AAA and Scholastic Book Fairs attract and convert leads into sales.

Losing her older sister to cancer propelled Gloria on a journey of spiritual awakening that resulted in the publication of her international best-selling book, "Live. Love. Engage. – How to Stop Doubting Yourself and Start Being Yourself."

Known as “The Light Messenger” for her ability to intuitively transmit healing messages of love and light, Gloria combines a unique blend of energy healing techniques, intuition, and marketing expertise to create transformational results for her clients.

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