5 Ways to Use Facebook & Email to Boost Holiday Sales

Holiday Sales 2013
By Gloria Rand

How is your holiday sales plan coming along? Is your business on track to cash in this year? If the holidays snuck up on you, don’t panic. There’s still time to put together a plan to boost holiday sales.

I received two separate emails this week on this subject. One from Facebook. The other, from Constant Contact. I thought I’d share with you some of the tips they offered to increase holiday sales.

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Top 5 Reasons Why E-mail Should Still be a Part of Your Marketing Strategy

Email Marketing
By Alan Lucas of make-a-web-site.com
A lot of companies are starting to go away from e-mail marketing and just get into blogging because of how much bad reputation email marketing gets. People have a ton of new spam filtering programs. The truth is, e-mail marketing might not be as effective as it was 10 years ago, but it still has plenty of value and is still a viable marketing tool. We are going to cover the top 5 reasons as to why you should still have e-mail marketing in your strategies. 

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Facebook Ads Webinar – 10 Steps to Get More Fans, Leads, & Profits

My friend, premier Facebook marketing expert Mari Smith, is doing it again!

On Wednesday, October 30th, Mari will be leading a mega two-hour free webinar this time all about how to make Facebook Ads work for your business. And best of all – you can view this webinar right from my very own Facebook page!

FBAds-728x90

FINALLY, you’ll discover the exact steps to a) build a solid Facebook marketing plan that won’t break the bank, and b) create, place and track ads on Facebook that get RESULTS!

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5 Pinterest Marketing Tips for Your Hotel

Pinterest Marketing Tips for your Hotel
You’ve worked hard to make your hotel beautiful… to make it into a dream getaway… or a businessperson’s paradise. Your hotel’s amenities, architecture, location and landscaping are important commodities.

But are you making the most of all your hard work when it comes to your marketing? How can you ensure your marketing efforts are worthwhile?

The answer: marketing your hotel on Pinterest.

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4 Reasons Why You Should Attend Social Media Marketing World 2014


By Gloria Rand

Michael Stelzner and Social Media Examiner are at it again. They are hosting Social Media Marketing World 2014 in San Diego next March. I attended this year’s inaugural conference, and was blown away by the content, speakers, attendees and venue.

I’ve put into practice the lessons learned from marketing experts like Marcus Sheridan, of the Sales Lion, who talked about the golden rule of blogging, “They Ask, You Answer.” I also took away empowering strategies about

Gloria Rand, Guy Kawasaki
Gloria Rand with Guy Kawasaki at SMMW 2013
Google+ from Guy Kawasaki, and Twitter from Mark Schaefer.  And that was only the tip of the iceberg.

There were also terrific networking events, like the opening night party at the San Diego Natural History Museum and an exclusive evening aboard the Inspiration Hornblower, the largest private yacht in Southern California.  

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