25+ Common SEO Mistakes to Avoid [INFOGRAPHIC]

November 28, 2016 Gloria 0 Comments

By Jisha Shah

SEO is an effective tool through which you can achieve higher ranking and traffic for your website. However, not all SEO techniques can be beneficial. There are some search engine optimization tactics that can get your site penalized or worse yet, banned and thus, if you are unaware of these tactics, then here is an infographic guide that highlights the top 25+ SEO mistakes to avoid.

SEO Mistakes

SEO mistakes, if not rectified, can adversely affect your site’s ranking & traffic. Plus, it can lead to higher bounce rate resulting in low sales & conversion rate. Moreover, search engines frown upon methods that results in poor user experience and therefore, fixing these mistakes immediately is important, if you want your site to be a user-friendly as well as search engine friendly platform. Read more…

How to Optimize Your WordPress Website [INFOGRAPHIC]

July 27, 2016 Gloria 0 Comments

optimize your wordpress websiteAre you launching a blog or new WordPress website for your business? The best way to attract readers is to optimize your WordPress website so it can rank well on the search engines. “Oh no,” I hear you cry! “I don’t understand search engine optimization.” It is confusing. After all, Google likes to change its algorithms all the time, which makes it difficult for even the most experienced SEO person to keep track.

Here’s the thing. You don’t have to understand SEO per se. You just need to know the fundamentals. If you don’t want to do the work yourself, at least you’ll be knowledgeable enough to carry on a conversation with an SEO company representative. Some of these companies are unscrupulous and prey on business owners who don’t understand how SEO works. I don’t want you to fall into that category! It’s your business. You need to have a basic understanding of SEO so you can protect your website and your wallet! Read more…

The Definitive SEO Checklist: 75+ Success Tips [INFOGRAPHIC]

May 11, 2016 Gloria 0 Comments

SEO Checklist
By Nirav Dave

SEO is a powerful tool that can make or break your brand and thus it is important that you invest in it. On one hand, while it helps you to increase your brand’s visibility, on the other hand, it can help you to optimize your site, which will result in improved traffic and increased conversion rates.

Search engine optimization is also important if you want to rank high on search engines such as Google and thus, if you have an online business, no matter how small or big, it is vital that you use the best SEO techniques to optimize your website. Read more…

SEO Tips for 2016 to Help You Make More Money

December 4, 2015 Gloria 0 Comments

make money money

With the end of the year fast approaching, it’s time to start thinking about how you’re going to make more money in 2016. When it comes to online marketing, that means making sure your website can be found by your prospects on Google, Bing, etc.

In today’s podcast, I share a few predictions from some of the top SEO experts on what they think you should focus on next year. Here’s a hint: Content!

Yep. Content will still be King in 2016. But there’s a little more to it than that, as you’ll find out! 🙂

You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading and resources relevant to this episode:

SEO Tips for a Profitable 2016

Why You Need to Amplify Your Content Marketing Strategy

What is SEO and How Does it Help My Company?

How to Get People to Take Action on Your Website

November 30, 2015 Gloria 0 Comments

take action

As a small business owner, I’m sure you know that it’s not enough to get your website to rank high on Google. That’s certainly a start. But the only way you’re going to make a sale is for that website visitor to actually take action on your website. In most cases, that conversion path starts with the click of a button. But getting someone to take action is not as simple as you may think. Even the world’s most compelling offer can be ignored if you can’t get your visitor to move their cursor over a button and click it!

In today’s podcast episode, I describe several ways you can create a compelling “call to action” button. These ways include: Stating the benefits, Creating a sense of urgency, Keeping buttons above the fold, and more. Read more…