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As a small business owner with an online presence, you know that Google is the 10,000 pound gorilla of the search engine world. But that doesn’t mean it should be the only search engine to focus on. I’m not talking Bing here. I’m actually talking about social search.
Optimizing your social media presence can pay off big time in helping you attract new customers. Back in 2012, Facebook was averaging 1 billion searches a day… it’s likely much higher today. Twitter gets an impressive 2.1 billion queries per day. That’s not far behind Google’s 3.5 billion searches per day.
In today’s podcast episode, I share some tips on how you can maximize the Twitter search engine to gain more followers and attract more traffic to your website.
You can listen to the episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
Further reading and resources relevant to this episode:
Find hashtags for your business: Hashtagify.me
How to Grow Your Business with Hashtags [INFOGRAPHIC]
Top 5 Twitter Management Tools