5 Proven Social Media Platforms to Try Out in 2018

January 10, 2018 Gloria 0 Comments

social media platforms

By now, if you’re a small business owner or an entrepreneur, you’ve implemented a social media marketing campaign on Facebook — maybe Twitter. You understand the importance of encouraging your audience to share information about new products and react to how your target audience responds.

Facebook and Twitter may be the juggernauts of the social media marketing platforms, but there are plenty of other social media platforms you should have a strategy for in 2018 to gain more clients, analyze feedback about your company or brand, and to conduct market research. Below are some other social media platforms rather than Facebook and Twitter that can help you reach a much wider array of demographics that future clients may be hiding in.  Read more…

Gloria Rand’s Top 10 Blog Posts of 2015

December 30, 2015 Gloria 0 Comments

how to become more productive

Wow! Another year has come and gone. Can’t believe it. I think my aunt warned me about this when I was a kid. She said when you get older, the years start flying by. And she was right. Oh well…

Since 2016 is upon us, I thought it would be fun to find out what my most popular blog posts were this year. If you happened to miss any of them — shame on you! — Just Kidding! In all seriousness, if you did miss one, just click the link below and check the article out.

The top ten included several articles from 2014. That goes to show you why a blog is better than Facebook when it comes to connecting with prospects. A status update on Facebook has a lifespan of a few minutes. But blog articles live on for years! 🙂 Read more…

Cool Social Media Features You May Not Know About [PODCAST]

August 12, 2015 Gloria 0 Comments

social media features

Social networking sites like Facebook, LinkedIn, and Twitter have grown and evolved as they’ve added users over the years. As a result, these sites have many cool social media features you may not even know about!

In today’s podcast, I share several of these hidden features, which can help you manage and engage better with your followers.

You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)

Further reading relevant to this episode:

Hidden Social Media Features [INFOGRAPHIC]

Top 3 LinkedIn Tips to Get More Leads and Sales

June 30, 2015 Gloria 0 Comments

LinkedIn tips Did you know that a single status update on LinkedIn can reach 20 percent of your followers? Compare that to Facebook, where you’re lucky to reach 2 or 3 percent of your fans unless you pay for an ad.

Here are a few reasons why you can get more leads and sales for your business with LinkedIn:

#1 – The average household income of a LinkedIn user is $109,000.
#2 – LinkedIn sends nearly 4 times more people to your homepage than Twitter and Facebook combined!
#3 – And 68% of LinkedIn users are business decision makers. Read more…